Originally a comment by tigger_the_wing on Meet “truthful hyperbole”.
All sorts of advertising slogans from my childhood fell foul of accuracy laws.
The one which changed the most (long past the point, in my opinion, that it should have simply been abandoned) was Whiskas cat food. “Eight out of ten cats prefer Whiskas!” became, eventually “In tests, eight out of ten owners who expressed a preference said that their cats preferred Whiskas!” Not exactly snappy, eh?
EU laws are very protective of consumers. Subway have fallen foul of them quite recently, when they lost their case to continue to call their rolls ‘bread’. They contain too much sugar – they are officially cake.
I wonder if they’ll ever come … Read the rest
