Olivier Blanchard offers analysis of a manipulative meme:
Chances are that you have seen this meme floating around, especially around elections. It isn’t what you think it is. It is not a friendly digital handshake. It isn’t meant to help neighbors mend fences. It is a deliberate instrument of psychological manipulation.
I have seen that meme, and cordially hated it.
… Read the restI worked in Marketing for nearly two decades. I know this kind of device when I see it. Let me explain.
1. The image
Note the childlike simplicity of the image, the super basic smiling face. The finger pointing up at it. The open posture. The baby-like head. What part of the brain is this image stimulating? It looks
