Identifying as worth $42k

News out of Florida:

Art lovers in Miami looked on in horror on Thursday night, when a collector accidentally knocked a $42,000 (£34,870) sculpture by US pop artist Jeff Koons to the ground.

Oh no, $42,000 gone, just like that!

The statue – one of Koons’ iconic Dog Balloons – smashed into tiny shards, and had to be swept into dustpans by gallery staff.

Luckily for the woman, the piece is covered by insurance, Bénédicte Caluch, an art advisor with Bel-Air Fine Art galleries which represents the sculpture, said.

Whew, that’s a relief!

But what I want to know is, in what sense was the piece actually “worth” 42k?

In the sense that someone might be willing to pay that for it, and the sense that Koons and/or people who market his work think people will be willing to pay that for it.

Fortunately however there are lots of them, and I daresay Koons could just whip up another one, or a dozen more, if he thought there weren’t enough now.

The sculpture was part of a limited edition which has now shrunk from 799 to 798.

A limited edition. What’s a limited edition? A device to drive the price up.

“That’s a good thing for the collectors,” Mr Boero told the Times, laughing.

Hahaha yeah. So really this is a happy story!

All the more so because hey, people want to buy the smashed balloon dog.

Despite [its] being shattered into thousands of pieces, there is still interest in buying the destroyed sculpture.

Mr Gamson offered to buy it there and then because, as he said on his Instagram account, “it has a really cool story”.

Will the insurance company still have to shell out 42k?

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