Bespoke platitudes for the middlebrow

I’m reading Jon Ronson’s Shaming book so I’m reminded of Jonah Lehrer. Steven Poole wrote about his return last year.

The most vilified writer of modern times is back, and people are lining up to give him another kicking. Jonah Lehrer’s 2012 book Imagine: How Creativity Works was pulled from shelves after it was demonstrated to contain fabricated quotes purportedly from Bob Dylan and WH Auden. He subsequently admitted to plagiarising the work of others in his blogposts, while critics noted apparent plagiarism and disregard for facts throughout his published work. The pop-neuroscience whiz-kid had, it appeared, simply stolen or made a lot of it up.

Well, we are living in an era of post-truth politics, so why not post-truth nonfiction? Four years on, and the disgraced author – after publicly apologising for at least some of the above – has managed to publish another volume, A Book About Love. Naturally, onlookers are suspicious. In a brilliantly disdainful review for the New York Times, Jennifer Senior calls the book a “nonfiction McMuffin” and “insolently unoriginal”.

I like “insolently unoriginal.” I’ll have to steal it.

But Lehrer has his defenders. Booksellers tell the Wall Street Journal that the guy deserves a second chance (especially, one imagines, if it helps them sell books). And the New York Times columnist David Brooks handles Lehrer with kid gloves, offering excuses for the writer’s earlier misdeeds: “Success fell on Lehrer early and all at once – and it ­ruined him,” because he had too much work to keep up with honestly. This might seem insufficient justification, given that plenty of other people enjoy sudden success and do not start stealing and lying.

Yes but David Brooks. David Brooks has had decades of unearned success for uttering unremarkable platitudes, so I suppose he’s motivated to excuse unearned success in others.

The deeper problem, however, is that it was clear to some of us that his books were egregious even before it turned out they contained plagiarism and fabrication. As I and the psychologist Christopher Chabris have noted, for example, Imagine drew unwarranted conclusions from partial scientific evidence in order to promote an “uplifting moral” that was nothing more than syrupy conventional wisdom.

Much like David Brooks, or Thomas Friedman. I hate that kind of thing, myself.

Publishers love books that tell clear, simple stories sprinkled with cutting-edge science. Newspapers and magazines, too, are hungry for such articles. This is now, Engber argues, “less a Jonah Lehrer problem than a science journalism problem”. Jennifer Senior, for her part, says that it was all along: the “vote to excommunicate” Lehrer back in 2012 was not just about his lying, but was “a referendum on a certain genre of canned, cocktail-party social science, one that traffics in bespoke platitudes for the middlebrow and rehearses the same studies without saying something new”. If so, however, the excommunication was surely unfair, given that other notable practitioners of this sort of thing have happily carried on.

Exactly, and they’re highly paid and all over the airwaves. Alain de Botton is another.

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